Caroline McMullan

Caroline McMullan

Caroline McMullan is a senior marketing strategist at Vested, the leading marketing and communications agency focused exclusively on the financial services industry. She oversees marketing initiatives ranging from events, social media and digital marketing to content and PR. She is also a strategic partner to Financial Narrative, the world's largest networking organization for senior marketing and communications executives.

Prior to joining Vested in 2022, Caroline worked in marketing at UBS, where she created and implemented strategic external communications initiatives focused on expanding the UBS Evidence Lab practice. She started her career at 22Squared, an advertising agency based in Atlanta, GA, and earned a BA in Journalism from Auburn University in 2018. She is a member of the Museum's Communications Advisory Panel.